Prof. Christoph Trattner is a professor, research leader and adviser working at the intersection of responsible AI, recommender systems and computational user behaviour. He is Full Professor at the University of Bergen, founder and director of SFI MediaFutures, and founder and leader of the DARS research group. His work studies how AI systems shape choices, trust and information environments, and how they can be designed, evaluated and governed responsibly. He has authored more than 150 peer-reviewed publications and helped secure major research and innovation funding across media, health, food and trustworthy technology.